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Rally behind small businesses on Small Business Saturday, 6 December

small business saturday - 6 December 2014

As we get over the mayhem of Black Friday, and the online shopping frenzy of Cyber Monday, it's soon time to get behind our small, independent businesses for this year's Small Business Saturday.

Falling on Saturday 6 December, this is the second year of the initiative, which exists to support, inspire and promote small businesses.

Small Business Saturday last year boosted the UK economy by £468 million, as consumers responded by doing their bit to support local independent businesses.  

But there's scope for even bigger sales this year as more people become aware of the initiative. Some 48 per cent of shoppers knew about Small Business Saturday last year, despite 1.5 million Facebook views and #SmallBizSatUK trending in the top three that day.

Like Black Friday and Cyber Monday, the concept was borrowed from the US, where it began in 2010 to encourage shoppers into their local bricks-and-mortar businesses on the first Saturday after Thanksgiving.

Supported by Barack Obama, major celebrities and sponsored by American Express, the day generates multibillion dollar sales, topping $5.7 billion last year.

In the UK, it is a more grassroots initiative - but commentators say this did not prevent it from being a success last year, with even greater potential for growth this time around.

Acas publications and services

Acas has Help for small firms, including seven step-by-step guides with clear advice on how to get the best out of your employees while following your obligations as an employer.

Acas experts can visit your organisation and give you bespoke support to help you overcome the challenges you and your employees face. Contact the customer services team on 0300 123 1150 for more information about Acas Workshops, projects and business solutions.

Acas training is ideal for small firms, covering essential areas such as Recruitment, Employing peoplePerformance management and Employing People - A practical introduction, with everything you need to know about the fundamentals of being an employer.

For free, impartial advice and guidance visit Acas Helpline Online.

Visit the Acas Training Courses, Workshops and Projects area for more information.

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